Five years ago, many of us drenched ourselves in ice water to raise awareness and money for ALS, spurring major developments to fight the disease. Not only did the Ice Bucket Challenge inspire millions of people to help those with ALS, it was the inspiration behind our first fundraising tools in 2015.

Since then, people have raised over $2 billion to support the people and causes they care about on Facebook, with $1 billion of that coming from birthday fundraisers alone.
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https://newsroom.fb.com/news/2019/09/2-billion-for-causes/