⚡️ As schools, you often think about how your marketing compares to your direct competitors — the private, charter, or public school down the road. 📊 But today, families compare your school to all their daily
❌ Challenges Overcrowded & saturated market.Families are moving out of the neighborhood due to changing financials.Wrong perceptions: their programs are not considered rigorous enough.They only go through 5th grade. ✅ Opportunities Public
The Great Hearts school network is extraordinarily popular. How did they become the largest network of classical schools in the country? 22,000 students (up from 7,000 in 2013)52% Classroom Instruction
Having worked with 1,700+ schools in our lifetime, we know a thing or two about school websites. We've studied thousands of school ads, websites, and landing pages.We've also worked with all types of websites, including Finalsite, Edlio, OneCampus, and plain-old WordPress...
School leaders still have this incorrect notion that alternative education is small. Learning pods, microschools & homeschooling now enroll a significant % of students. 🏡 🏠🚌🏫 The past 2 years have changed all this.For example,