Interviews

How to Get Your Whole Community to Resonate with Your School, with Jethro Jones

Did you ever sit at your desk, engaged in a daytime fantasy in which all of the stakeholders in your school were cheering you on.

The Enrollhand Team

Nov 7, 2019 • 2 min read

“Think about the size of your school. If every single one of those families... thought that your school was the best school in the world, what could you do with that many fans? If you try to serve that core group of people, you’re going to get amazing results.” - Jethro Jones

Audio version:

Summary

Did you ever sit at your desk, engaged in a daytime fantasy in which all of the stakeholders in your school were cheering you on, passing along their positive experience to others, and looking for ways to more deeply engage with the education community centered around your school? It doesn’t have to be a dream…

Jethro Jones, a school principal for nine years, and host of the Transformative Principal Podcasts intends to impact 100 million kids by 2027 by improving their educational experiences. Through his podcasts and Leadership Summits, he is reaching thousands of people in the education community. Jethro holds the secrets of empowering your entire group of stakeholders with simple solutions to the complex problems you face every day - and he is sharing them with us today.

Listen as we explore principles of design applied to school, organizational leadership, the power of social media to tell your school’s story, more effective discipline in the school, feedback loops, and more.

Quotes:

09:00 “If you are in a school, and you hear complaints about something, you have got to go research that and figure out what the real issue is.”

14:55 “Start by experiencing what a family or student would experience the first time they come to your school. You will be able to see for yourself whether or not what you are doing will be effective for helping those people have a good experience.”

18:15 “There are things we are doing before anybody ever sets foot inside the door that say (to the parent), ‘You are not valued, and your opinion doesn’t matter,’ and we’ve got to change that.”

19:25 “Having an outside voice that is both critical and supportive... is a really powerful thing (for principals).”

27:15 “Think about the size of your school. If every single one of those families... thought that your school was the best school in the world, what could you do with that many fans? If you try to serve that core group of people, you’re going to get amazing results.”

Here are some resources mentioned in our discussion:

Seth Godin - https://www.sethgodin.com

Kevin Kelley - 1,000 True Fans - https://www.youtube.com/watch?v=Wlg3808gDic

Where to learn more about the guest:

Jethro’s Blog - http://www.jethrojones.com

http://mrjonesed.blogspot.com/

Transformative Principal - http://www.transformativeprincipal.org/

Transformative Principal Leadership Summit - http://transformativeleadershipsummit.com/

Survey of impact created - http://www.transformativeprincipal.org/impact

Jethro at Linkedin - linkedin.com/in/jethrojones

Jethro at Twitter - https://twitter.com/jethrojones

Where to learn more about Enrollhand: