The Enrollhand Blog

Interviews

Full-stack, deep learning that feels like an emoji shower 🎉🎉

A coach appears as the governor of Wisconsin, a task force is put on a major water problem. Is it a classroom or a Hollywood set? Kids get clues and reports. Curiosity and motivation kick in. They launch a PR campaign, a budget...oh, and hit all their learning goals as well.

by Andreas Marinopoulos

4 min read

Interviews

Learning Re-Imagined For The Web, with Ryan Delk

In this episode, we discuss Ryan's ambitious plans for the future of Primer, how parents are equally important to kids in the learning equation, why observing the "user-experience" is so important, why not stratifying by age creates some sort of magic and much more.

by Andreas Marinopoulos

5 min read

Interviews

A Human-centered operating system, with Kelly Davis

Kelly and her co-founder Vlad redesigned school from scratch. Galileo a global online school soon to have access to physical spaces as well.

by Andreas Marinopoulos

6 min read

Interviews

Product-Teacher-Family Fit, With Brian Tobal, CEO SchoolHouse

"The founding principle is that the teacher's attention is the most valuable piece in the educational brew or ecosystem. If you really want to have a high quality educational experience, you'd increase the amount of teacher attention that each child is receiving." - Brian Tobal

by Andreas Marinopoulos

3 min read

Ask Enrollhand

A School strategy after a Net Promoter Score Survey: Our 5-Step Process to grow your NPS Points

For NPS to mean something, a school needs to calculate the score and act on it. Here are five tips that can help your school grow from its results:

by Maria Arriana

3 min read

Why School Tours Need To Be Assessed: A Case Study

The more closely we work with schools these days, the more we recognize the need for setting up a school tour assessment process. Here is an example of how an ongoing tour review has turned around the enrollment numbers in a small, private school in Sacramento.

by Maria Arriana

3 min read

Engaging Your Community

Practical Tips: The Perfect School Tour Framework

Getting parents in the (virtual) door is only half the battle. Families visiting your school is literally where the rubber meets the road. To maximize those efforts and make your school tour shine, follow these simple tips.

by Maria Arriana

3 min read

Growing Enrollment

School Mystery Shopping: A Case Study

This past summer, we worked with a small school on a mystery shopping project. The school was keen to understand the overall experience that prospective parents received when communicating with the school.

by Maria Arriana

3 min read

Ask Enrollhand

Is Your School Admissions Strategy Working? 4 Stats You Need to Know

We live in a world that revolves around data – it’s all about how you use it. Just as monitoring your school’s daily activity on Facebook can help you meet your social media strategy goals, monitoring admissions activities can help your team meet enrollment goals.

by Maria Arriana

3 min read

The World of Education

7 Ways to Make Your Next Follow-Up Your Best Follow-Up

Following up on prospective parents can feel painful. Making several calls, writing, and sending emails is not an easy task. So now, maybe you reached out a couple of times, and then you wait for a response. You've done your job. You've reached out. And then when you don't hear back, you give up...

by Maria Arriana

4 min read

The World of Education

Case Study: How Parent Phone Call Scripts Can Increase School Visits By 40%

This school is a small organization, a small school that hadn’t invested in a marketing strategy. The only marketing activities they did, were, for the most part, sparse and uncoordinated, consisting mainly of newspaper ads.

by Maria Arriana

2 min read

Social Media Marketing

Online Enrollment Campaigns: What Stats Should You Be Focusing On?

"What stats do I look at to know whether my ads are working? How do I know I am getting inquiries from my ads -or at least building awareness?" These are questions that

by Theresa D. Eberhardt

3 min read

The World of Education

Schools Keep Running, Just To Stay In Place: 4 Ways To Break Through The Enrollment Ceiling

We assume that the longer a school has been around, the more likely it is to stick around. We assume that a school's age is proof of its strength and resilience. We assume

by Alexis Marinopoulos

4 min read

Marketing Tactics

What Are 'Swim Lane' Enrollment Funnels?

This fall will be tough for all schools, colleges, and universities. Forecasts include campus closures, recruiting challenges, and plunging enrollment. To keep recruiting students you'll need an edge to attract, inspire, and nurture

by Alexis Marinopoulos

1 min read