The Enrollhand Blog

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Is Your School Admissions Strategy Working? 4 Stats You Need to Know

We live in a world that revolves around data – it’s all about how you use it. Just as monitoring your school’s daily activity on Facebook can help you meet your social media strategy goals, monitoring admissions activities can help your team meet enrollment goals.

by Maria Arriana

3 min read

The World of Education

7 Ways to Make Your Next Follow-Up Your Best Follow-Up

Following up on prospective parents can feel painful. Making several calls, writing, and sending emails is not an easy task. So now, maybe you reached out a couple of times, and then you wait for a response. You've done your job. You've reached out. And then when you don't hear back, you give up...

by Maria Arriana

4 min read

The World of Education

Case Study: How Parent Phone Call Scripts Can Increase School Visits By 40%

This school is a small organization, a small school that hadn’t invested in a marketing strategy. The only marketing activities they did, were, for the most part, sparse and uncoordinated, consisting mainly of newspaper ads.

by Maria Arriana

2 min read

Social Media Marketing

Online Enrollment Campaigns: What Stats Should You Be Focusing On?

"What stats do I look at to know whether my ads are working? How do I know I am getting inquiries from my ads -or at least building awareness?" These are questions that

by Theresa D. Eberhardt

3 min read

The World of Education

Schools Keep Running, Just To Stay In Place: 4 Ways To Break Through The Enrollment Ceiling

We assume that the longer a school has been around, the more likely it is to stick around. We assume that a school's age is proof of its strength and resilience. We assume

by Alexis Marinopoulos

4 min read

Marketing Tactics

What Are 'Swim Lane' Enrollment Funnels?

This fall will be tough for all schools, colleges, and universities. Forecasts include campus closures, recruiting challenges, and plunging enrollment. To keep recruiting students you'll need an edge to attract, inspire, and nurture

by Alexis Marinopoulos

1 min read

The World of Education

A Glimpse Into School Reopenings Unveils An Opportunity For Smaller Schools

California's Department of Education has just published a new detailed guide (55 pages) to safely reopen schools for their 6.2 million students. It gives a glimpse into what schooling might look like

by Alexis Marinopoulos

2 min read

Growing Enrollment

Three Enrollment Accelerators To Get The Most Out Of Your School's Growth Potential

All too often, massive growth opportunities may lie within your school's existing organization. Your school's internal growth potential often gets overlooked because familiarity with the status quo can blindside you to the opportunities.

by Barbara E. Peck

2 min read

Growing Enrollment

Will this Crisis Help or Hurt Your School?

This rollercoaster is here to stay 🎢 I was in a virtual gathering with 120 educators on Thursday, talking about change after this crisis. On the one hand, there was a consensus that "the

by Andreas Marinopoulos

2 min read

The World of Education

Dennis the Menace & Our Kids' Freedom To Learn

My children will have less freedom to roam than I did. This is one of the many unforeseen side effects of this crisis. I watched 'Dennis the Menace' with my two sons last

by Alexis Marinopoulos

2 min read

Growing Enrollment

10 Reasons Parents Decide To Enroll Their Kids At Your School

The key to any enrollment strategy is to provide more value to families than your competing schools. Stop trying to fix them. Stop trying to take value from them. Your goal is to

by Alexis Marinopoulos

2 min read

Ask Enrollhand

How Is Enrollhand Sooo Affordable For Schools?

Every day we wake up we do two things: 1. We follow parents' attention. We observe and listen, on Facebook, Instagram, Twitch, TikTok, Youtube; all day, across 50 states. We are blindly parent-centric.

by Enrollhand

1 min read

Branding Strategies

What Does School Branding During Lockdown Look Like?

First, answer this: what makes for a good story of your school? The currency is the same as it ever was: memorability. To create memories, we need to take parent audiences to places

by Alexis Marinopoulos

2 min read

Social Media Marketing

Make Social Media Trends Work For Your School

#1 - Compelling & Bite-Sized Video Content Videos need to be short - seconds-short - and engaging, catching the attention of your audience in the first 7-10 seconds. Focus on creating content that

by Maria Arriana

2 min read