The Enrollhand Blog

Interviews

🧭 Roadmap Club, a Feedback Loop All Schools Should Have

In this episode, we catch up after our first chat 2 years ago. Then the school was just starting, now there is an innovative yet mature high school operating entirely online. It is the first digital-native high school I have studied closely, so I wanted to dig into their entire operating system.

by Andreas Marinopoulos

3 min read

Engaging Your Community

420 Learning Guides Coach Learners Towards Mastery, with Kelly Smith, CEO at Prenda

Our guest today is Kelly Smith. He is the founder and CEO of Prenda schools, a network of microschools that is spreading like wildfire across state lines, bringing project-based learning and mastery-based education to a neighborhood near you.

by Andreas Marinopoulos

4 min read

Interviews

The Tutoring Rocketship Investing in Quality, Affordability & Convenience

In this episode, we talk about the origin story of GoStudent, Felix's views on what makes a learning experience successful, his tips on operating a growing educational institutions, and his regional and global plans to consolidate the fragmented tutoring market.

by Enrollhand

4 min read

Interviews

Full-stack, deep learning that feels like an emoji shower 🎉🎉

A coach appears as the governor of Wisconsin, a task force is put on a major water problem. Is it a classroom or a Hollywood set? Kids get clues and reports. Curiosity and motivation kick in. They launch a PR campaign, a budget...oh, and hit all their learning goals as well.

by Andreas Marinopoulos

4 min read

Interviews

Learning Re-Imagined For The Web, with Ryan Delk

In this episode, we discuss Ryan's ambitious plans for the future of Primer, how parents are equally important to kids in the learning equation, why observing the "user-experience" is so important, why not stratifying by age creates some sort of magic and much more.

by Andreas Marinopoulos

5 min read

Interviews

A Human-centered operating system, with Kelly Davis

Kelly and her co-founder Vlad redesigned school from scratch. Galileo a global online school soon to have access to physical spaces as well.

by Andreas Marinopoulos

6 min read

The World of Education

Where do my ads appear?

Many school leaders who haven't really dealt with Facebook ads before may get a bit confused at first. This is normal. Where are the ads and who sees them? Let's break it down

by Steve Karas

3 min read

Interviews

Product-Teacher-Family Fit, With Brian Tobal, CEO SchoolHouse

"The founding principle is that the teacher's attention is the most valuable piece in the educational brew or ecosystem. If you really want to have a high quality educational experience, you'd increase the amount of teacher attention that each child is receiving." - Brian Tobal

by Andreas Marinopoulos

3 min read

The World of Education

How do you target?

Before we talk about targeting the right parents, it is important to talk briefly about how Facebook, Instagram, and other social platforms know what we like and are interested in. The reason social

by Steve Karas

5 min read

The World of Education

Statistical Models and Targeting: Lookalikes

As you might already be aware, our Marketing Plan's Persona model reveals who your target audience is, what interests them, and what they do online. By adding up all this relevant information, we

by Steve Karas

2 min read

The World of Education

How We Use Landing Pages

Many school leaders ask us why we don’t send our prospective parents to their website. You may have spent a lot of time updating your website, adding the latest content, and taking

by Steve Karas

3 min read

The World of Education

What is split testing and how do we use it?

Split testing or A/B testing is the process of creating different variations of an ad, for example, a landing page (mini web pages), and an email, and then presenting it to your

by Steve Karas

6 min read

Ask Enrollhand

A School strategy after a Net Promoter Score Survey: Our 5-Step Process to grow your NPS Points

For NPS to mean something, a school needs to calculate the score and act on it. Here are five tips that can help your school grow from its results:

by Maria Arriana

3 min read

Why School Tours Need To Be Assessed: A Case Study

The more closely we work with schools these days, the more we recognize the need for setting up a school tour assessment process. Here is an example of how an ongoing tour review has turned around the enrollment numbers in a small, private school in Sacramento.

by Maria Arriana

3 min read